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The Missouri School of Journalism at University of Missouri in Columbia is one of the oldest formal journalism schools in the world. With the help of the University of Missouri, the state legislature, and the Missouri Press Association, journalist Walter Williams started the program that draws students today to one of most prestigious journalism programs in the United States.
Williams envisioned a school of journalism that would positively influence the quality of journalism and advertising worldwide. Williams helped educate journalists from China, and his value as a pioneer in journalism education was recognized worldwide. He wrote The Journalist’s Creed,* a statement of journalism and advertising professionalism, which is displayed prominently at the University of Missouri.
Williams started the first academic school of journalism with the belief that journalism education should be professionalized and provided at a university. Alumni have won major national and international competitions including Pulitzer Prizes, the news profession’s highest honor, and Silver Anvils, the top prize for public relations professionals.
More than 2,500 people have earned a journalism master’s degree from the university’s journalism school since the first recipient received the degree in 1921.
What came to be called “The Missouri Method” is the University of Missouri School of Journalism’s approach to journalism education—which is learning by hands-on practice in real-world environments. The school educates students for careers in journalism, advertising, and other media fields by combining a liberal-arts education with practical training in professional media outlets. The Missouri Method allows students to gain experience in six professional newsrooms, including an NBC affiliate, an NPR-member station, a digital-first community newspaper, and two advertising agencies with national clients.
Graduates oversee multiplatform news operations at major broadcast networks and cable stations such as CNN and NBC. They also assist with global public relations and advertising plans for internationally known companies; students write articles and take photographs for major magazines and conduct major research studies. Missouri faculty members help students produce publishable articles as a master’s student.
Individuals who want to pursue a journalism doctoral degree can begin their studies in the Missouri journalism master’s program and develop their research interests from there.
Nearly half of all Missouri journalism students study away; the school has programs in 18 countries. There are eleven exchange programs, five internship programs, and a number of short-term programs. The MU Journalism Abroad programs help students apply the “Missouri Method” to the studies overseas. The school has year-round offices in Barcelona, Brussels, New York, and Washington D.C., and strategic communication programs in Hong Kong, Prague, and Tokyo. The school of journalism has direct exchange programs with a dozen universities worldwide, and hands-on experience is available across all continents.